With the help of my wonderful team at The Happy Chocolatier, we are heading into the busy Easter chocolate rush. I would be remiss if I didn’t publicly thank my entire team for their hard work and willingness to learn many new things as we prepared for the Easter season. Without them there wouldn’t be a Happy Chocolatier.
While we are busy helping customers find chocolate bunnies, jelly beans, and build Easter baskets, I pause to think about the importance of the Easter season. Though the chocolates and candies pay the bills, Easter is about so much more. Passover is, as well. Whether one is religious or not, Easter and Passover herald the coming of spring. For those who celebrate Easter and Passover their significance is great: hope, re-birth and deliverance. It is a time of celebration, thanksgiving and prayer for many. The chocolates and candy are merely a small contribution to the celebration.
I’ll leave you with one fun factoid – pretzels were originally associated with Easter because the twists of the pretzel were thought to resemble arms crossed in prayer. So as we finish up our Easter chocolate season, I keep my eye on the chocolate-coated pretzels as a reminder of what the season is really about.